I get it.
There’s a temptation to send out 1,000 direct mail letters to 1,000 different homes.
Sure it’s easier, it’s more efficient.
But you’re lucky if you get a 1% response rate.
So I’ve got a better idea. :)
Send out a Magic Buyer Letter instead.
Zvi’s listing a $795,000 home this week from a Magic Buyer Letter he sent last year.
The Magic Buyer letter is something you should send 1x / month.
If you have a qualified buyer who hasn’t found a home on the market yet…
1) Write a letter that shares the specifics of who your buyer is and what they’re looking for
2) Pull a list of homes in their preferred area that match their criteria
3) Include a clear CTA to call or text if they’ve had any thoughts about selling
If you haven’t sent out a Magic Buyer yet this month, follow Zvi’s lead.
Let’s keep building,
Jimmy
P.S. We actually built an AI workflow for the Magic Buyer Strategy. It writes the perfect letter, the email, the text, the call script you can use to get wins like Zvi. It even pulls your mailing list.